Customer Engagement news & resources

Why Microsoft's new One Commercial Partner organization prepares the company for a new stage in its channel strategy.

Months-long collaboration with Microsoft integrates AI in a “bring-your-own chatbot” approach

Microsoft’s commitment to partners is not smoke-and-mirrors; but it expects much from partners in return for sales leads, marketing and vertical-specific sales support.

Inspire 2017 was a week of “shock and awe,” says Steve Mordue of RapidStart CRM.

A selection of announcements from the Microsoft Dynamics partner channel

Event includes Microsoft MVP-level instructors, Dynamics recruitment pros on hand, and seeks aid for London Fire Relief

Microsoft’s One Commercial Partner strategy is aimed at helping partners go to market; its vertical-specific strategy targets six market priorities

Connected processes and systems of intelligence are priorities for Microsoft business apps, says CEO Nadella.

Microsoft pledges to move from “partner led” to “partner first” in 2018, with productivity bundles, a biz app development platform and Azure co-sell investments

Some subsidiaries like Germany and Denmark are seeing massive cuts, while others are spared as Microsoft updates structure and priorities.