For Microsoft partners, Salesforce deal should reinforce Dynamics CRM strengths

by Gretchen Opferkew, Director of Education, PowerObjects
published June 2, 2014

There is much discussion among Microsoft Dynamics CRM partners and MVPs about the recent announcement of Microsoft's partnership with Salesforce.  SFDC is reporting plans to use Azure to support some of its email services with ExactTarget, and their CRM product line will also be more closely integrated with Office 365.   

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About Gretchen Opferkew

Gretchen began her career in CRM as a Marketing Assistant managing three huge Microsoft Access databases.  Then after being a GoldMine CRM user while implementing medical records software, Gretchen became a GoldMine implementer for several years before becoming a Microsoft Dynamics CRM implementer in 2006.  Having become an experienced project manager and business analyst, she joined PowerObjects in 2008 as the director over the delivery department.  She has recently transitioned to the Director of Education role where she is responsible for consultant development, as well as customer and community education.  Her degree is in Organizational Leadership from Bethel University (St. Paul).

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