Microsoft readies Dynamics 365 customer engagement apps with added analytics, new partnerships

Microsoft CVP Jujhar Singh at CRMUG Summit 2016 

Microsoft has started preparing its Dynamics CRM users for a broad range of advances as the company re-works the product for the future as part of the Dynamics 365 suite.

Microsoft has promised both enterprise and SMB offerings for customer experience functions like sales and marketing, but the focus at CRMUG Summit 2016 was squarely on the Dynamics 365 Enterprise apps that will evolve directly from CRM 2016 and CRM Online: sales, service, marketing, project service automation, and field service.


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About Jason Gumpert

As the editor of, Jason oversees all editorial content on the site and at our events, as well as providing site management and strategy. He can be reached at

Prior to co-founding, Jason was a Principal Software Consultant at Parametric Technology Corporation (PTC), where he implemented solutions, trained customers, managed software development, and spent some time in the pre-sales engineering organization. He has also held consulting positions at CSC Consulting and Monitor Group.

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