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Microsoft Announces Dynamics 365, Its New Approach to Cloud-based Business Apps

by Jason Gumpert
Editor, MSDynamicsWorld.com

Today Microsoft announced Dynamics 365, a new cloud service that will offer the capabilities of Dynamics ERP and CRM solutions in a series of role-based packages with simplified pricing and a unified pricing approach.

The Dynamics 365 model is a new addition to Microsoft's ERP and CRM product line (not a replacement) and will allow for adding on third party solutions and content packs. Those add-ons will be available to try through another new offering, the Microsoft AppSource app store, which Microsoft also announced today.

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The Dynamics 365 approach will be driven primarily by re-packaging and, to an extent, re-architecting, the capabilities of Dynamics CRM, AX, and Project Madeira, said Mike Ehrenberg, Microsoft technical fellow and leader of Dynamics R&D. Purpose-built apps delivered as part of Dynamics 365 will manage specific business functions, including: Finance, Field Service, Sales, Operations, Marketing, Project Service Automation and Customer Service. These capabilities will be based on existing capabilities of Dynamics AX and CRM, as well as Project Madeira.

This alternate approach will require new deployment and data management capabilities, Ehrenberg explained in an interview.

"We understand Dynamics 365 is something that makes a ...

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About Jason Gumpert

As the editor of MSDynamicsWorld.com, Jason oversees all editorial content on the site and at our events, as well as providing site management and strategy. He can be reached at jgumpert@msdynamicsworld.com.

Prior to co-founding MSDynamicsWorld.com, Jason was a Principal Software Consultant at Parametric Technology Corporation (PTC), where he implemented solutions, trained customers, managed software development, and spent some time in the pre-sales engineering organization. He has also held consulting positions at CSC Consulting and Monitor Group.

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