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More pricing talk expected as partners, customers prepare for Dynamics CRM Online Fall 2013 update

by Linda Rosencrance
Contributing Writer, MSDW

Since Microsoft Dynamics CRM Online was rolled out in April 2008, Microsoft has offered a single license at a single price - $44 per user per month. 

Although that approach made pricing simple, many CRM Online customers have asked for more options - like the three different types of licenses offered for on-premises deployments, according to Microsoft.  So Redmond is now offering three different license options for Dynamics CRM Online 2013:

  • Professional ($65 per user per month) - For the core CRM users, who need the full capabilities of Dynamics CRM including sales force automation as well as marketing and customer care. "We believe most users will find this license best fits their needs," according to Microsoft.
  • Basic ($30 per user per month) - For sales, service and marketing users who need to manage accounts, contacts, leads, cases and access custom applications as well as for business analysts who require reporting capabilities.
  • Essential ($15 per user per month) - For lightweight users who need to access custom applications developed in house or by partners.

With the new options, resellers and customers are interested to see how these options will impact existing user bases.

Microsoft Dynamics CRM Onlinen licensesMicrosoft Dynamics CRM Online licenses, shared at WPC 2013

"It remains to be seen, but some customers are going to get a price increase," said Gretchen Opferkew CRM MVP, MCT, PowerObjects. "But for others, it will give them a little flexibility and options to possibly not have to pay as much ...

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About Linda Rosencrance

Linda Rosencrance is a freelance writer/editor in the Boston area. Rosencrance has over 25 years experience as an reporter/investigative reporter, writing for many newspapers in the metropolitan Boston area. Rosencrance has been writing about information technology for the past 16 years.

She has covered a variety of IT subjects, including Microsoft Dynamics, mobile security issues such as data loss prevention, network management, secure mobile app development, privacy, cloud computing, BI, big data, analytics, HR, CRM, ERP, and enterprise IT.

Rosencrance is the author of six true crime books for Kensington Publishing Corp.