Bringing the Human Touch to Marketing Technology Service and Support

There are more than 5,000 different marketing technologies on the market today, and that number continues to climb each year. Despite their varying features and functionality, in some way, they all help marketers achieve their goals and be successful. However, technology can only take users so far. Human customer support and services are essential for a marketer’s success.

In this white paper, we explore why the human touch matters in marketing technology as well as purchasing process considerations to ensure that you get more than faceless customer service and support.