White paper

How B2B Marketers Visualize Marketing Data with Dashboards

clickdimensions-visualizing-marketing-data-with-dashboards-from-the-b2b-perspective-revised.pdf

Marketing dashboards are a specific category of marketing analytics software-–purpose-built for the marketing department--that provide easy, on-demand access to analyze and optimize campaign and channel performance data as well as providing a clear view of marketing’s impact on revenue.

This report exclusively represents the opinions of B2B marketers responding to the survey.

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