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Achieving Greater Insight, Not Bigger Data

achieving-greater-insight-not-bigger-data-whitepaper.pdf

By now we all understand the sheer volume of data that is generated by people and organizations, but how do we harness that and how can it help us? That is why the focus of this whitepaper is about the power of data, or rather Insight – as this is the practical value.

Useful for manufacturers, distributors and retailers, this whitepaper follows the lifecycle of a product (from R&D to customer use) in order to understand how insight from the data available to us can improve operational execution and customer experiences.