Understanding the Modern B2B Sales Process
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With Microsoft Cloud Solutions it has never been easier to automate your marketing and sales teams. But true alignment between sales and marketing is a much more difficult task. Only when both teams are working with the same information will organizations be able to identify which activities are actually moving prospects through the sales funnel.
In the first session in a three-part, fast-paced webinar series: How to Achieve B2B Sales and Marketing Alignment with Microsoft Dynamics 365 and Marketing Automation, 9x Dynamics 365 MVP Rick McCutcheon and Marketing Expert Monica Hoyer explore sales and marketing alignment and identify how the “Modern Buyer” interacts and buys from "Modern Sellers".