What Dynamics partners can expect from Microsoft Inspire 2017

Microsoft is on the move! Ever since the start of Satya Nadella as CEO some three years ago, the company really seems to change every single aspect of their business. And, as a result, every aspect of the partners' business. So what do you think - will that process ever slow down? Or even stop? One of the more visible changes this year is the event naming. Microsoft said goodbye to ‘Worldwide Partner Conference' and renamed the event to ‘Inspire'. Refreshing, for sure, but the Dynamics partner community might of course expect many more changes next month.

Microsoft expects more than 15,000 participants from over 150 countries at Inspire 2017. This event will be held from July 9^th - 13^th in Washington DC. The Dynamics eco-system is traditionally well represented in this event, but what can the Dynamics partner community expect from this 2017 edition? This article gives an overview of the trending topics and gives guidance on where partners should put their focus when visiting Washington DC.

Product Strategy & Branding

Undoubtedly, the main topic at Inspire will be the status and near future of the various product strategies. Over the last 12 months, partners have experienced many changes at a speed that they have never seen before! And all that came with substantial confusion - summarized in two important questions. The first one being: "Is Microsoft's mantra Cloud First or Cloud Only?" And the second one per product line or domain: "Exactly what will be available, when, and where?" Dynamics partners should expect to get answers on their many questions in this domain.

The Dynamics 365 product branding is another hot ...