About Will Roche
Will Roche is a passionate, creative leader who was heavily-involved in the conceptualization of Raymark's customer-centric CRM solution.
Having attended Clayton State University and
Harvard Business School, Roche has 33 years of IT experience garnered at both
IBM and Microsoft. His retail life began at IBM in the early eighties with the
introduction of the first PC-based POS system, the 4680. Later, he was also
responsible for the introduction of IBM's
first open architecture POS system for small and mid-size retailers called the
SureOne. Roche also headed up partnership development of the first of its kind,
value-added industry distribution channel with then start-up ScanSource, based
on the emerging "open system" Microsoft platform.
In 2002, Roche started at Microsoft, where he
led a team charged with managing all of the top retail and hospitality independent
software vendors (ISV's) worldwide. In 2008, he was promoted into Microsoft's
Dynamics division, leading Microsoft's entry into the retail enterprise applications business with
direct involvement in application software acquisitions, partner channel
development, marketing and brand awareness, keynote public speaking and
publication syndication.
Will Roche is focused on providing actionable information about how retailers can become customer-centric. Will is currently consulting and writing for retail industry publications worldwide.
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