SalesFUSION raises new funding, hires new CEO

Marketing automation solution provider SalesFUSION announced today it has hired Christian Nahas as its new CEO and it has taken on $800,000 in a new round of funding from its past investor, Hallett Capital.

Christian Nahas comes to the company from his previous role as Vice President and General Manager for  the SMB division at NCR Corporation. According to a statement, his focus will be to help the company focus and grow the operations. SalesFUSION founder Chad Ruff will become the company's CTO and will focus on product development.

Chad Ruff

The new announcements come at a time of growth throught the company, says CMO Kevin Miller. "The additional round of funding is primarily being used for headcount expansion & marketing," he says. "This precedes an expected series B raise later in the year. We've effectively doubled revenue and employees since same time last year and the $1.8 million taken this year from Hallett Capital will facilitate further growth in marketing, sales, marketing, and product development."

SalesFUSION operates in the highly competitive marketing automation space for Microsoft Dynamics CRM with a native integration to CRM 2011 Online and on-premise. It also integrates with other major CRM solutions like Salesforce, Sage, SalesLogix, and SugarCRM.

SalesFUSION recently added more entities to its Dynamics CRM integration for capturing marketing data on dialogs, events, web activity, emails, and campaigns. ...