Pocketstop integrates communication, loyalty solutions with Dynamics AX, CRM


Pocketstop, a Dallas-based provider of digital and mobile communication solutions has announced that it will be integrating two of its products with Microsoft Dynamics products.

Pocketstop's Loyalty and Rewards Platform will integrate with Dynamics AX 2012. The  platform helps companies build consumer profiles, track customer activities, reward specific behaviors, and manage gift card or electronic rewards. Program data is then accessible in a portal.

The company will also be integrating its multi-channel Broadcast API and other digital marketing capabilities into Microsoft Dynamics CRM Online.  


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About Linda Rosencrance

Linda Rosencrance is a freelance writer/editor in the Boston area. Rosencrance has over 25 years experience as an reporter/investigative reporter, writing for many newspapers in the metropolitan Boston area. Rosencrance has been writing about information technology for the past 16 years.

She has covered a variety of IT subjects, including Microsoft Dynamics, mobile security issues such as data loss prevention, network management, secure mobile app development, privacy, cloud computing, BI, big data, analytics, HR, CRM, ERP, and enterprise IT.

Rosencrance is the author of six true crime books for Kensington Publishing Corp.

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