The Modern Buyer and Their Buying Journey

With Microsoft Cloud Solutions it has never been easier to automate your marketing and sales teams. But true alignment between sales and marketing is a much more difficult task. Only when both teams are working with the same information will organizations be able to identify which activities are actually moving prospects through the sales funnel. 

In the second session in a three-part, fast-paced webinar series: How to Achieve B2B Sales and Marketing Alignment with Microsoft Dynamics 365 and Marketing Automation, 9x Dynamics 365 MVP Rick McCutcheon and Marketing Expert Monica Hoyer discuss the profile of a modern buyer and what their journey through the sales funnel looks like.