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How to Use Source Campaign from Microsoft Dynamics in Marketing Automation

Learn how (and why) to sync Source Campaign from Microsoft Dynamics to your marketing automation platform. We’ll show you how to use this data point for personalizing emails, segmenting for new campaigns, and reporting on the success of marketing campaigns.

In this video, you'll learn how to:

  • Personalize with source campaign
  • Segment based on a lead's origin
  • Report on success in Microsoft Dynamics and your marketing automation platform

 

In this video, the emfluence Marketing Platform is used as the example marketing automation platform.