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Microsoft Launches New Dynamics CRM Online Offer Ahead of Salesforce Event

by Jason Gumpert
Editor, MSDynamicsWorld.com

With Salesforce's annual Dreamforce conference set to launch this week, Microsoft is once again offering cash to companies who migrate CRM seats to Microsoft Dynamics CRM from Salesforce, Oracle, or SAP.

If this offer sounds familiar, it is. In December 2010 Microsoft offered $200 per user for a similar migration offer under the same "Cloud CRM for Less" banner.  The offer is good for up to 500 seats:

"Until March 31, 2012, Microsoft will send qualified organizations USD $150 for each Microsoft Dynamics CRM Online Subscription license. Buy 50 seats, get USD $7,500. Buy 500 seats, get USD $75,000."

Furthermore, the offer is limited to companies in the US and Canada purchasing at least 50 seats of Dynamics CRM Online with a two year licensing deal.

Microsoft has not let up in its attacks on Saleforce.com. It recently started trying to gather help (or at least some attention) on Twitter for its #SFDCRevealed campaign to attack the value of its competitor's offerings.

The Dynamics CRM announcement comes in combination with a new push in Microsoft's marketing of its cloud vision with a new interview with Michael Park of MBS and Brad Anderson of the Management and Security Division.  They discuss both the positioning of Microsoft's overall cloud marketing approach - featuring both private and public cloud - and they go after VMWare's cloud strategy, which they position as less sophisticated and still focused on paying for virtual machines rather than processing power.  And the video's pretty clever too.

Cloud Customer Relationship Mgmt Dynamics CRM Oracle Power Automate SAP Salesforce.com
About Jason Gumpert

As the editor of MSDynamicsWorld.com, Jason oversees all editorial content on the site and at our events, as well as providing site management and strategy. He can be reached at jgumpert@msdynamicsworld.com.

Prior to co-founding MSDynamicsWorld.com, Jason was a Principal Software Consultant at Parametric Technology Corporation (PTC), where he implemented solutions, trained customers, managed software development, and spent some time in the pre-sales engineering organization. He has also held consulting positions at CSC Consulting and Monitor Group.

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