How to Drive Microsoft Dynamics CRM/365 User Adoption with Marketing Automation

While a powerful platform all on its own, Microsoft Dynamics 365 can become an even more indispensable business tool for more people within an organization when combined with one or more of the many add-on solutions available on the market today. Marketing automation is one such add-on. In the rest of the white paper that follows, we outline some of the departments that can benefit from marketing automation combined with Dynamics 365, helping to drive CRM user adoption.