White paper

Benchmark Report: The State of Marketing in Microsoft Dynamics

2021_clickdimensions_benchmark_survey_report.pdf

Our annual survey is an opportunity for you to learn how your peers are finding value using ClickDimensions. Additionally, we share answers from respondents offering insights into the benefits, challenges, plans and priorities of users across a spectrum of regions, business models and marketing teams sizes. 3 themes have emerged from this year’s survey results related to focus and goals and they reflect an overall growth within our customer base of a growing market maturity from ‘Emerging’ to ‘Aligned’ and many companies moving close to ‘Unified’.

The 3 themes tie to growth and goals related to:

  • Achieving more aligned marketing and sales
  • Increasing lead to revenue conversion
  • Focus on customer relationships and experience

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