Skip to main content

NewsGator Adds Integration of Activity Streams for Microsoft Dynamics CRM 2011 in Social Sites 2010

by Jason Gumpert
Editor, MSDynamicsWorld.com

NewsGator, a major player in social applications for the enterprise, announced at this week's Microsoft SharePoint Conference 2011 a new partnership with Microsoft that will add integration of Microsoft Dynamics CRM activity streams into its NewsGator Social Sites 2010. 

Social Sites 2010 already integrates with Microsoft SharePoint 2010 with features for community-building, micro-blogging, cross-department communication, dashboards, and activity streams.  The Social Site activity stream centralizes events and content generated in an organization.  With integration to Dynamics CRM 2010, Social Sites now includes updates on sales opportunities, leads, campaigns, events, or contracts. It will extract salient information from the sales, marketing, and support organizations - including insights drawn directly from customer interactions - and funnel it into the larger enterprise. NewsGator already integrates with Microsoft enterprise products including SharePoint, Windows Phone 7, and Office 365. 

Activity streams from Dynamics CRM are nothing new at this point.  Following Salesforce's release Chatter, Dynamics CRM-focused vendors Sonoma Partners and Neudesic moved quickly to release their Vibe and Pulse products, respectively.   While Vibe is primarily a Dynamics CRM-driven application from the Dynamics CRM specialists at Sonoma Partners, Pulse is a much closer competitor to the likes of NewsGator since Pulse enables not only the aggregation of Dynamics CRM activities, but virtually any other enterprise system.  Pulse positions itself as a standalone hub that supports microblogging and integrates with Microsoft Dynamics CRM, but has been built with the intent of bringing more awareness to an enterprise's people through the systems that drive its business.

And with the upcoming Q4 2011 update of Dynamics CRM 2011,

FREE Membership Required to View Full Content:

Joining MSDynamicsWorld.com gives you free, unlimited access to news, analysis, white papers, case studies, product brochures, and more. You can also receive periodic email newsletters with the latest relevant articles and content updates.
Learn more about us here

About Jason Gumpert

As the editor of MSDynamicsWorld.com, Jason oversees all editorial content on the site and at our events, as well as providing site management and strategy. He can be reached at jgumpert@msdynamicsworld.com.

Prior to co-founding MSDynamicsWorld.com, Jason was a Principal Software Consultant at Parametric Technology Corporation (PTC), where he implemented solutions, trained customers, managed software development, and spent some time in the pre-sales engineering organization. He has also held consulting positions at CSC Consulting and Monitor Group.

More about Jason Gumpert