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NAVUG Summit EMEA 2017: Learn more about digital transformation and Microsoft Dynamics NAV 2017

by Dann Anthony Maurno
Assistant Editor, MSDW
February 23 2017

Summit EMEA 2017 will be where users outside of North America might see Dynamics NAV 2017 for the first time, and Microsoft Senior. Product Marketing Manager Anantha Ramachandran is eager to hear their reactions.

Ramachandran is managing the presence of Microsoft's Dynamics NAV team at Summit EMEA, and he promises plenty of give-and-take between Microsoft and its customers. He took time to explain what went into planning Microsoft's presence at this year's event, and how customers can best interact with the Dynamics NAV Team.

MSDW: Summit is an independent event, but does Microsoft also contribute to planning content?

Anantha Ramachandran: The Microsoft C+E events team collaborates with Dynamic Communities and user groups to plan the Microsoft presence during User Group Summits. Microsoft C+E events team helps in generating awareness about the event through blogs, website and emails. They also drive the planning and collaboration with various Microsoft product teams to plan the content and expo stations. This helps in landing a Microsoft presence at these events and helps customers learn more about how they could use Microsoft solutions to solve their business problems.

How will Microsoft connect directly with customers at NAVUG Summit EMEA 2017?

Microsoft loves connecting with customers during these conferences; it's one of my favorite things to do, to be in front of customers.

So definitely begin with the keynote ["Microsoft's Strategy for Intelligent Business Applications"].

Then follow up with the general session that is very specific to Dynamics NAV 2017 ["Microsoft Dynamics NAV 2017 Demo and Product Roadmap"].<... class="become-member ms-auto me-auto">

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About Dann Anthony Maurno

Dann Anthony Maurno is a seasoned business journalist who began his career as International Marketing Manager with Lilly Software, then moved on as a freelancer to write for such prestigious clients as CFO Magazine; Compliance Week;Manufacturing Business Technology; Decision Resources, Inc.; The Economist Intelligence Unit; and corporate clients such as Iron Mountain, Microsoft and SAP. He is the co-author of Thin Air: How Wireless Technology Supports Lean Initiatives(CRC/Productivity Press, 2010).