Microsoft Highlights Steps Toward Simplicity of Dynamics AX 2012 at WPC

Microsoft has revealed new details this week at its Worldwide Partner Conference on how the Microsoft Dynamics AX 2012 release will improve simplicity for customers not just through the known enhancements to the product and its architecture, but through the new RapidStart Services application and a new, simpler packaging and licensing model. 

RapidStart Services will be available for use publicly by Dynamics AX partners in September - some are already testing it - and will be an Azure-hosted service for use by partners while standing up new AX 2012 instances.  The goal, according to Kees Hertogh, director of product management for Dynamics AX, is to run through the varied and sometimes non-sequential configuration steps of Dynamics AX more quickly to cut down on much of the repeatable and often time consuming work that slows down time to value for a customer.


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About Jason Gumpert

As the editor of, Jason oversees all editorial content on the site and at our events, as well as providing site management and strategy. He can be reached at

Prior to co-founding, Jason was a Principal Software Consultant at Parametric Technology Corporation (PTC), where he implemented solutions, trained customers, managed software development, and spent some time in the pre-sales engineering organization. He has also held consulting positions at CSC Consulting and Monitor Group.

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I've worked with a number of other ERP vendors and have made the case for some time for a solution to the configuration process similar to RapidStart Services. I'm looking forward to using this with clients. I've also gotten headaches trying to wade through ERP pricing proposals with many features and options and pricing models. I've seen the new AX 2012 pricing and it's amazingly simple. I think our customers are going to love it...