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Microsoft Dynamics Partner Roundup: PowerScore for CRM; Scribe's milestone quarter; Leadership update at The Experts; AX Alliance grows

by Linda Rosencrance
Contributing Writer, MSDW

In this week's Microsoft Dynamics partner news roundup:

  • PowerObjects Releases PowerScore
  • Scribe Announces Milestone Quarter
  • 'The Experts' Expands Leadership with Dynamics Experts
  • J.D. Associates Joins the ‘AX Alliance'

PowerObjects releases PowerScore lead scoring add-on

PowerObjects has just released a new add-on in its PowerPack suite - PowerScore. This Microsoft Dynamics CRM lead scoring tool lets users define criteria using lead and contact behavior that automatically scores leads and contacts.

PowerScore takes a lead or a contact's behavior - such as filling out web forms, clicking on links in a bulk email, or visiting pages on a website - and calculates that behavior into a score. Salespeople can use the score as a quick reference to determine how engaged the lead or the contact is.

With PowerScore users can see the score of each lead or contact as well as how those scores were determined.

"This tool is intended to give you a snapshot of which contacts and leads have the most interaction with your organization so that you can focus on those that are highly engaged," said Cecilie Svensgaard, manager of PowerObjects' suite of add-ons, in a statement. "It's a great way to filter out the ‘hot' from the ‘cold' so you can put more effort into the leads that are more likely to respond."

Scribe Announces Milestone Second Quarter

Scribe Software has announced that it has closed Q2 with a record 251% increase in Scribe Online sales through direct and indirect channels in Q2.

In Q2, Scribe Software said 106% more partners were selling its Scribe Online ...

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About Linda Rosencrance

Linda Rosencrance is a freelance writer/editor in the Boston area. Rosencrance has over 25 years experience as an reporter/investigative reporter, writing for many newspapers in the metropolitan Boston area. Rosencrance has been writing about information technology for the past 16 years.

She has covered a variety of IT subjects, including Microsoft Dynamics, mobile security issues such as data loss prevention, network management, secure mobile app development, privacy, cloud computing, BI, big data, analytics, HR, CRM, ERP, and enterprise IT.

Rosencrance is the author of six true crime books for Kensington Publishing Corp.

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