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Microsoft Cloud for Nonprofit adding Copilot AI features to Fundraising and Engagement

by Jason Gumpert
Editor, MSDynamicsWorld.com
May 15 2023

New Copilot AI capabilities are coming to the Microsoft Cloud for Nonprofit by way of Dynamics 365 Marketing, Teams, and other applications, with a focus on improving fundraising and donor-centric marketing, as well as with a new donor propensity model.

Microsoft Philanthropies' Tech for Social Impact group, which manages the cloud offering, also revealed new tools and integrations coming through partnerships with other nonprofit technology product and service firms.

Microsoft Cloud for Nonprofit's use of Dynamics 365 Marketing will benefit from the recently announced Copilot capabilities by giving nonprofit marketers the ability to use natural language queries to build campaign segments based on personas, communication preferences, and other attributes, wrote Justin SpelhaugVice President of Tech for Social Impact. Copilot for D365 Marketing can also be used in nonprofit scenarios to streamline the creation of communications to donors, volunteers, and others, Spelhaug pointed out.

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About Jason Gumpert

As the editor of MSDynamicsWorld.com, Jason oversees all editorial content on the site and at our events, as well as providing site management and strategy. He can be reached at jgumpert@msdynamicsworld.com.

Prior to co-founding MSDynamicsWorld.com, Jason was a Principal Software Consultant at Parametric Technology Corporation (PTC), where he implemented solutions, trained customers, managed software development, and spent some time in the pre-sales engineering organization. He has also held consulting positions at CSC Consulting and Monitor Group.

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