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Media Aspects/InterDyn AKA and S4M Team Up to Provide Integrated Broadcast Management Solution For Microsoft Dynamics

by Linda Rosencrance
Contributing Writer, MSDW
Media Aspects, the publishing and media solutions subsidiary of InterDyn AKA,  and S4M (Solutions for Media) have teamed up to provide a more integrated Dynamics-based approach to ERP and operations for the North American television broadcasting industry.

The companies said the solution will combine Media Aspects/InterDyn AKA's Ad Sales and Billing solution, DynamicsADvantage, with S4M's Microsoft Dynamics AX-based Dynamics Media broadcast management solution.

The collaboration is intended to help television broadcast companies save money, increase profits and better manage operations, the companies said.

"Small, medium and specialty broadcasters can no longer afford the high costs associated to SAP/Oracle but also need a holistic, more integrated approach to ERP and operations, with campaign management, program planning, asset management, licensing, inventory and traffic combined," said Mitra Hooman, Managing Director of Media Aspects, in statement.

The companies said they wanted to help broadcasters upgrade their solutions and systems to better meet new challenges because dwindling revenues mean companies need to manage operations more efficiently by integrating business systems.

The combined solution will enable broadcast companies better manage complex issues associated with billing, revenue recognition and forecasting, the companies said. It will also allow their subsidiaries to better manage their operations, the companies said.

Broadcast companies can also expand the solution to corporate and individual needs on an open platform so they can reduce the cost of acquiring and owning other companies because they can consolidated and aggregated information into one system for easy reporting and monitoring, the companies said.

"The solution allows media companies to benefit from the comprehensive functionality, adaptability ...

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About Linda Rosencrance

Linda Rosencrance is a freelance writer/editor in the Boston area. Rosencrance has over 25 years experience as an reporter/investigative reporter, writing for many newspapers in the metropolitan Boston area. Rosencrance has been writing about information technology for the past 16 years.

She has covered a variety of IT subjects, including Microsoft Dynamics, mobile security issues such as data loss prevention, network management, secure mobile app development, privacy, cloud computing, BI, big data, analytics, HR, CRM, ERP, and enterprise IT.

Rosencrance is the author of six true crime books for Kensington Publishing Corp.