Building a Roadmap to Omni-channel customer engagement success
Customers have access to more information than ever before, putting customers in control of when, where and how they interact with brands. That means brands need to focus on engaging customers across these channels, building insight-driven relationships that power personalized interactions with the information and offers customers want, with the right context. Creating that seamless customer experience across channels is no easy feat. In this session, learn how brands can use technologies like Dynamics CRM to move from fragmented to connected experiences, and from broad communications to personalized interactions. See how to assess the omni-channel maturity levels and begin to plan your own roadmap to achieving superior customer experiences.