4 Common Marketing Challenges Addressed by Microsoft Dynamics 365 for Marketing


There are several marketing automation solutions in the marketplace today, and many are very advanced and user friendly. But are they integrated into the key tools and software your business uses?

Meet Microsoft Dynamics 365 for Marketing, a user friendly platform, with all the bells and whistles, that seamlessly integrates with the Microsoft software you already know and use daily. This guide addresses four common marketing challenges and will walk you through:

  • Lead generation and scoring
  • Customer journey examples
  • Top 4 ways to align sales and marketing strategy
  • Marketing ROI

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Alithya is a leading strategy and digital technology company with 2,000+ skilled professionals delivering solutions across Canada, the US and Europe. Alithya’s Microsoft practice offers Dynamics, Azure, business analytics, digital solutions,...READ MORE