Sales and Marketing Alignment: Overcoming the challenge in Dynamics 365 CE/CRM
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Silos between marketing and sales teams in B2B organizations can degrade the customer experience and lower business performance. This session for Dynamics 365 Sales customers will help you determine the right way to configure your CRM and marketing automation to map your buyer journey to a modern selling process, align and measure business development activities, plan and budget marketing campaigns, and improve the ROI on your Dynamics 365 investment.
In this on-demand session, 9-time Dynamics 365 CRM MVP Rick McCutcheon and Modern Marketing Expert Monica Hoyer of emfluence discuss a step-by-step program to align your sales and marketing processes and deliver great results in your CRM and marketing automation systems.