Two years on, Master VAR focuses on careful, strategic growth

December 18 2013

The Master VAR program is now a little over two years old.  It launched in the US with SBS Group, Socius, and (a few weeks later) Tribridge.  Microsoft Dynamics value added resellers (or firms that were losing their partner status due to stricter sales goals) would join these firms as "sales affiliates" by (partially) rebranding under the parent organization, rerouting their software orders, and working as part of the Master VAR's network.

About Jason Gumpert

As the editor of, Jason oversees all editorial content on the site and at our events, as well as providing site management and strategy. He can be reached at

Prior to co-founding, Jason was a Principal Software Consultant at Parametric Technology Corporation (PTC), where he implemented solutions, trained customers, managed software development, and spent some time in the pre-sales engineering organization. He has also held consulting positions at CSC Consulting and Monitor Group.

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