TeleSign Brings SMS Messaging to Microsoft Dynamics 365 for Marketing
TeleSign is bringing its SMS messaging capabilities to Microsoft Dynamics 365 for Marketing to enable users to easily send SMS-based marketing campaigns, including alerts, reminders, and notifications to increase engagement, usage and brand awareness.
TeleSign's SMS app lets users build communications into new or existing web and mobile applications, and scale their usage as needed, according to company officials.
In the context of Dynamics 365 for Marketing, the messages, in the form of alerts, reminders, notifications, invites, two-way communications, promotional campaigns, and other marketing messages, are sent directly from TeleSign's D365 SMS add-on, officials stated.
"It's projected that 80 percent of business will be communicating with customers via cloud communications by 2020," stated Aled Miles, chief executive officer at TeleSign. Miles stated that the integration with give Dynamics 365 for Marketing customers the power of TeleSign SMS to easily add messaging capabilities and connect with their customers the way those customers want to be engaged.
"We're excited to have TeleSign offer businesses the ability to provide timely, personalized information to their users via SMS, enhancing the customer journey and enabling digital transformation," stated Sona Venkat, senior VP and general manager for business development at Microsoft. "We're confident these scenarios will drive tremendous value for our mutual customers."
With TeleSign's SMS app, Dynamics 365 for Marketing customers can:
- Connect directly with hundreds of carriers around the world for optimized speed, reliability, and high SMS deliverability, in over 200 countries and territories and in 87 different languages.
- Prevent the
breaking of critical pieces of information, such as URLs, email addresses,
and SMS message splitting over 160 characters (up to 10 messages/1600
characters) to ensure messages are ...
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