PROS Looks for Opportunities with Microsoft Dynamics CRM as Software Platform


PROS Inc. wants to use Microsoft Dynamics CRM to fulfill a dream - delivering a system that gives sales teams an edge to increase their odds of winning business and increasing profits.

"We're really looking at the dream," said John Salch, vice president of technology and platforms at PROS, a provider of profitability management and optimization software solutions. "The dream is you have a disconnected sales force on site with the customer. They're able to build the quote. They're able to do it quickly and easily, they're able to wow their customers with what they can do and win the deal. We know we can help them win with the big data applications."


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About Linda Rosencrance

Linda Rosencrance is a freelance writer/editor in the Boston area. Rosencrance has over 25 years experience as an reporter/investigative reporter, writing for many newspapers in the metropolitan Boston area. Rosencrance has been writing about information technology for the past 16 years.

She has covered a variety of IT subjects, including Microsoft Dynamics, mobile security issues such as data loss prevention, network management, secure mobile app development, privacy, cloud computing, BI, big data, analytics, HR, CRM, ERP, and enterprise IT.

Rosencrance is the author of six true crime books for Kensington Publishing Corp.

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