Microsoft Dynamics Partner Roundup: Acquisition New resellers; Celebrating 30-year partnership; Executive transition

In this week's Microsoft Dynamics Partner News Roundup: 

• Cantarus acquires CRM specialist FlexRM to enrich digital transformation services
• Insight Works onboards 10 new resellers to expand Business Central reach
• EthoTech celebrates 30 years of delivering commission calculations to Metropolitan Sales Company
• Terry Sunderland steps down as president and COO of Endeavour Solutions

Cantarus acquires CRM specialist FlexRM to enrich digital transformation services

Digital agency Cantarus has acquired FlexRM, a UK company that specializes in Microsoft Dynamics 365 CRM. This move allows Cantarus to offer a more complete range of services by combining FlexRM’s CRM expertise with its own digital experience tools, according to the companies. 

Now, Cantarus can deliver everything from CRM solutions to web and app development, online communities, digital magazines, creative design, user experience, branding, consulting, data services, and cloud hosting – all in one package, the companies said.

"When our CRM product is integrated with the digital platforms Cantarus delivers, it has a transformational impact on our clients' growth, value delivery and agility," said Steven Madden, commercial director and co-founder of FlexRM. "The need for full integration has become more and more profound and urgent for clients, and is one of the key reasons why we have joined the Cantarus fold."

Insight Works onboards 10 new resellers to expand Business Central reach

Insight Works, an ISV that builds apps for manufacturers and distributors using Microsoft Dynamics 365 Business Central, has added 10 new Microsoft Partners to its reseller program. This helps improve the company's reach around the world, so more businesses can get local support and tools tailored to their industries.

These new partners have strong experience in manufacturing and distribution. They’ll help companies use Insight Works’ apps more easily to improve how they operate, work more efficiently, and make the most of their D365BC systems, according to the company.

"We are thrilled to welcome these new partners into the Insight Works reseller program," said Brian Neufeld, director of marketing at Insight Works. "Their understanding of regional markets and deep industry knowledge will deliver real value to end-users. Together, we'll ensure companies get Business Central solutions that are practical, scalable, and tailored to their needs."

EthoTech celebrates 30 years of delivering commission calculations to Metropolitan Sales Company

EthoTech, a provider of commission management software for Microsoft Dynamics GP, has announced that it is celebrating 30 years of helping Metropolitan Sales Company manage and succeed with its sales commissions.

In the mid-90s, EthoTech helped Metropolitan Sales Company simplify and speed up its commission process, which used to take two to three months of manual work just to calculate and pay commissions, according to the company.

Now, 30 years later, Metropolitan Sales Company still relies on EthoTech’s software and works closely with its team, who stay fully committed to keeping the system up to date with modern needs, EthoTech said.

"We take our responsibility seriously and are committed to providing and maintaining the industry's highest-quality products for commission calculations, automation, and productivity," said John Stulak, co-founder of EthoTech. "Commission processing for Microsoft Dynamics GP is our core focus - and we do it better than anyone."

Terry Sunderland steps down as president and COO of Endeavour Solutions

Endeavour Solutions Inc. has announced that Terry Sunderland has stepped down from his role as president and chief operating officer (COO) after 36 years at the company. Sunderland will stay on as an advisor on a part-time basis. Nicola Cadwell has been promoted to fill the role of president and COO.

As the founder, president, and COO, Sunderland has played a key role in helping the company grow – first as a Microsoft Dynamics GP partner, and later as a Microsoft Dynamics ERP, CRM, and cloud partner, according to the company.

"I'm very confident in our leadership team and Endeavour's future. Nicola has a strong, proven track record in CRM and ERP," Sunderland said. "I have full confidence in her amazing abilities and dedication to the team."