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How Microsoft Dynamics NAV Makes BI More Accessible to Users

by Katie Morell
Special Writer,

What's the real purpose of Business Intelligence (BI)?

That was the subject as the NAV User Group Forum 2009 kicked off with a general session, round table discussions and breakout sessions.

At an executive roundtable, "Business Intelligence: Monitoring the Pulse of Your Organization," Nigel Geary, founder of PrecisionPoint Software, spoke to a group of executives about business intelligence (BI).

He explained that BI gives users the tools to make better decisions.

"I think BI's aim is to make the user self-sufficient," Geary said to a group of surprised-looking attendees. "If the sales and marketing person can do their own BI, than that is a healthier company and it releases IT to do other things."

Geary said BI is not just about system reporting and spreadsheet extracts, but is a reliable tool for looking at trends, data and performance.

"Sales people can see how they are performing on a daily basis," he said, adding that BI should be accessible to everyone in a company.

According to Geary, most BI systems "break an integrated ERP application into ‘stove pipes' for BI analysis. This means sales is looking at one cube of information and finance is looking at another cube. This separate BI system causes data reconciliation problems.

"We have decided to remove the stove pipes and make everything in one place," Geary said about PrecisionPoint Software. "We try to take these main sources of data and integrate them into one database. Everything comes into one table and if you've got that one source, it is very easy to build a single cube."

He said PrecisionPoint Software makes BI easier for the user.

"It allows you ...

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About Katie Morell
As a writer for more than 10 years, Katie Morell has written on topics ranging from travel and technology to crime and politics. She has worked as an editor for a business travel publication out of San Francisco and has also contributed to Bay Area Business Woman, Naperville Sun, Aurora Beacon News, Livingston County Press & Argus, and Michigan Citizen.
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