MSDynamicsWorld.com (MSDW) Announces Winners of the 2025 Marketing Impact Awards
MSDynamicsWorld.com (MSDW), the leading independent digital source for news and information in the Microsoft AI Business Solutions space, has announced the winners of the 2025 Marketing Impact Awards. These awards celebrate exceptional digital marketing and branding achievements across eight categories, highlighting the creativity, impact, and community engagement of ISVs and partners in the Microsoft ecosystem.
“From content creation and podcasting to branding and webcast excellence, these awards recognize organizations that are pushing marketing innovation forward,” said Adam Berezin, co-founder of MSDW. “We work closely with many ISVs and partners throughout the year, and these award recipients have truly distinguished themselves with impactful, community-driven marketing.”
This year’s winners demonstrated standout creativity, execution, and measurable results across MSDW’s platform—whether through high-impact content, compelling webcasts, strong brand storytelling, or engaging podcast episodes.
The 2025 Marketing Impact Award Winners
Content Performance Award – Mekorma
Awarded to the company whose diversified, high-value content consistently generated strong targeted lead performance on MSDW. Mekorma’s results highlight their ability to create content that resonates with the community.
Webcast Performance Award – Fastpath (now part of Delinea)
Recognizing the company that delivered timely, in-demand webcast topics that drew highly targeted audiences and demonstrated clear thought leadership. Fastpath’s sessions consistently captured strong interest across the year.
Dual Campaign Performance Award – SignUp Software
Presented to the company that successfully executed multiple concurrent campaigns targeting different audiences—each with differentiated assets, messaging, and value propositions—while maintaining strong engagement and lead quality. SignUp Software’s coordination across both the Business Central and Finance markets stood out.
Podcast Performance Award – PayTrace
Celebrating the podcast episode with the highest listener engagement on MSDW. PayTrace’s episode delivered strong educational value and sparked meaningful discussion within the community.
New to MSDW Award – XPLUS and Coffee + Dunn
Awarded to two new MSDW partners whose first-year campaigns delivered exceptional targeted lead generation. Both companies demonstrated how strong messaging and execution can produce rapid results on the MSDW platform.
Branding Award – PlanAutomate
Honoring an organization that significantly enhanced its brand presence within the Microsoft channel. PlanAutomate’s rebrand—including a new name, logo, and positioning—successfully elevated their visibility and alignment in the ecosystem.
Downloadable Content Posting Award – Insight Works
Recognizing the company that contributed the most downloadable assets throughout the year. Insight Works consistently provided high-quality resources that educated and engaged the Business Applications community.
Blogging Performance Award – Dynamics Square
Presented to the company that published the highest volume of blog content on MSDW in 2025. Dynamics Square demonstrated an ongoing commitment to educating the ecosystem through consistent, informative blogging.
A big congratulations to all of this year’s winners. Thank you for elevating the quality of marketing and engagement across the Microsoft Business Applications ecosystem!
About MSDynamicsWorld.com (MSDW)
Founded in 2008, MSDynamicsWorld.com (MSDW) is the world’s largest independent digital resource for news and information in the Microsoft Business Applications ecosystem. MSDW serves more than 100,000 subscribers with original reporting, expert insights, branded content, and online events covering Dynamics 365, Power Platform, AI, and the Microsoft Cloud.
Through MSDW’s digital marketing programs, ISVs and Microsoft Business Applications partners worldwide leverage the platform to generate targeted sales leads, strengthen brand awareness, and expand their thought leadership.