Maplytics — a Location Analytical Companion for Dynamics 365 CRM

About This Solution

Maplytics is a Microsoft-certified geo-analytical mapping solution that embeds location intelligence directly into Microsoft Dynamics 365, Dataverse, Power Apps, and Power Pages. It enables businesses to visualize, analyze, and act on location data without leaving their CRM, boosting field productivity and decision-making through powerful mapping and routing tools.

Try it free for 15 days or request a custom demo today at crm@inogic.com

Key Features of Maplytics

With Maplytics, organizations can-

• Plot CRM Data on Maps- Instantly visualize leads, accounts, contacts, or custom entities on interactive Azure/Bing maps using intuitive pushpins and color coding.
• Perform Radius or Proximity Search- Find customers, prospects, or facilities within a set distance or drive time and schedule appointments, trace local leads, organize local campaigns, events, or send urgent service requests.
• Manage Sales Territories- Define territories by regions, postal codes, or even hand-drawn boundaries. Balance workloads, assign teams, managers, and improve coverage effortlessly.
• Auto-Schedule Appointments- Let Maplytics create smart multi-day, multi-person schedules based on availability, skills, and travel times, saving hours of manual planning.
• Optimize Routes- Build time-saving, fuel-efficient routes for field reps. Routes and travel directions can be exported or opened in apps like Google Maps, Waze, or Apple Maps.
• Track in Real Time- Monitor the live movement of field staff, vehicles, or resources. Ideal for dispatch, claims, or emergency response.
• Mobile Compatibility- Access CRM data, routes, meeting schedules, etc., from anywhere on Desktops, Laptops, Mobiles, and Tablets.
• Use Heat Maps- Turn CRM data into visual color-coded patterns, helping you spot customer clusters, sales trends, and hidden opportunities at a glance.
• Integrate ESRI ArcGIS- Overlay ESRI ArcGIS feature layers to get real-time, geography-rich insights without juggling platforms.
• Geo-Analytical Dashboard- Turn CRM data into visual, action-ready dashboards by mapping leads, accounts, and trends as required.
• Multi-language Support- Maplytics is available in German, French, Spanish, Portuguese, Turkish, Hungarian, Dutch, Arabic, Italian, Polish, and Russian, along with English as the default language.

Business Benefits

Organizations using Maplytics experience for-

• Higher Field Productivity— reps spend less time on travel and more time with customers.
• Smarter Resource Allocation— territories are balanced and reps are better utilized.
• Better Targeting— proximity searches and demographic insights make campaigns sharper.
• Faster Response Times— real-time tracking helps service teams react instantly.
• Lower Costs— optimized routes and automated schedules reduce fuel and planning overhead.

Deployment & Compatibility

• Works with Dynamics 365 CRM, online or on-premises, Dataverse, Power Apps, and Power Pages.
• Fully accessible on desktop, tablets, iOS, and Android devices.

Industries & Use Cases

Maplytics is ideal for insurance providers, logistics operators, field service teams, utilities, and any business that relies on mobile workforces. From sales teams planning customer visits, to insurers tracking claims agents, to service companies managing technicians in the field, Maplytics helps optimize every mile and every interaction.

Why Choose Maplytics?

Unlike external mapping tools, Maplytics is fully embedded within Dynamics 365, eliminating the need to switch between applications.

It combines the precision of global maps with powerful geo-analytics, turning raw CRM records into actionable insights. 

AI-powered assistant MapCopilot further simplifies daily tasks, making it one of the most comprehensive mapping solutions available for CRM users.

Get Started

Experience the difference with a free 15-day trial.
Contact- crm@inogic.com | Visit- www.maplytics.com