What Can Microsoft Dynamics CRM Partners Expect From eXtreme365 EMEA 2018?

eXtreme365 EMEA is the annual event for Microsoft Dynamics CRM/365 partners, and now customers, too.  It started as ‘eXtremeCRM' back in 2010 and has evolved its brand and focus along with Microsoft.

The last US edition of eXtreme365 took place in November 2017 in Newport Beach, and the EMEA edition picked Dubrovnik, Croatia as their 2018 location. The event will be organized in two parts: a partner event from March 19 to 21 and an end-user edition on March 21 and 22.

This article aims to give CRM-focused partners an overview on what to expect from the event and where they should put their focus regarding the sessions.

Roadmap clarity?

The clear majority of all visitors will be very curious about the product roadmap. After all, Microsoft has not really succeed in sketching a bright and consistent future for her CRM products over the past 18 to 24 months. Many partners complain that they have seen "more slideware than software". They believe it's about time for a clear and reliable roadmap based on short-term availability. 

However, looking at the profile and background of the two keynote speakers, the question is whether we can expect that clarity in proper detail. Cecilia Flombaum will focus her keynote on Microsoft's new One Commercial Partner program and the overall business opportunity. The second keynote speaker, Mike Ehrenberg, is the chief architect for Dynamics 365, also referred to as Technical Fellow & CTO for Microsoft's Business Solutions. In previous presentations, Mike was more focused on high-level product vision and the mid to long term planning rather than on today's propositions and concrete availability.   

Microsoft leadership

For years, Jujhar Singh was responsible for the Dynamics CRM product management ...