Steve is responsible for all direct sales efforts in North America. He has a broad range of experience helping application software companies successfully develop and bring manufacturing and enterprise solutions to market. Reed has held sales management roles with Fullscope since 2001, and previously spent five years with Baan (now part of Infor) in channel operations positions. Prior to Fullscope and Baan, he spent time with software-related companies in the financial and property management industries. In 2008, he was recognized by Microsoft as "Sales Manager of the Year" for Microsoft Dynamics resellers. Reed holds a Bachelor of Business Administration degree from Baylor University.