Getting Started with Marketing Automation and Microsoft Dynamics CRM

Marketing automation is a term heard a lot in the business world these days, but what do people mean when they say marketing automation? That’s a good question. The issue is that marketing automation means a lot of different things to different people. In this eBook, we’ll be giving you our take on the topic. We’ll define marketing automation, show you how to implement it within Microsoft Dynamics CRM, and address how marketing automation should fit into your overall digital marketing strategy.