Trey is part of the North American leadership team for ZAP and is responsible for Support of Sales, Marketing, and Customer/Partner enablement and deployment. Having been in the BI industry for over 18 years, Trey is ZAP’s resident expert on BI and its application in the Microsoft Ecosystem. He is a published author and thought-leader, and an ongoing advocate for innovation to support analytics for Microsoft Dynamics, ISV solutions and Data Futures.