Marketing White Papers

Outsourcing to a Marketing Agency: When and How to Engage

Click

A guide outlining the essentials of outsourcing to a marketing agency

Customer Engagement Customer Relationship Mgmt Dynamics 365 Dynamics CRM Marketing Marketing Automation

How to Optimize Marketing Automation for B2B Marketing Success

Click
Results of a survey conducted with 95 organizations
Customer Engagement Customer Relationship Mgmt Dynamics 365 Dynamics CRM Email Management Marketing Marketing Automation Sales Sales & Marketing

The Quick Guide to Email Subscription Management

Click
Increasing customer satisfaction and compliance with email preference centers
Customer Engagement Customer Relationship Mgmt Customer Service Customer Service Dynamics 365 Dynamics CRM Email Management Marketing Sales Sales & Marketing

Bringing the Human Touch to Marketing Technology Service and Support

Click
Human customer support and services are essential for a marketer’s success
Customer Engagement Customer Relationship Mgmt Customer Service Customer Service Dynamics 365 Dynamics CRM Marketing Marketing Automation Marketing Resource Mgmt (MRM) Sales Sales & Marketing

How to Align IT and Marketing

Click
Why and how to bring these teams together
Customer Engagement Customer Relationship Mgmt Dynamics 365 Dynamics CRM Marketing Sales Sales & Marketing

Training Resource List for Microsoft Dynamics 365/CRM Users

Click
This guide includes resources for Dynamics 365, as well as CRM 2016, 2015 and 2013
Customer Engagement Customer Relationship Mgmt Dynamics 365 Dynamics CRM Marketing Marketing Automation Sales Sales & Marketing

How to Prepare for GDPR Compliance

Click
GDPR will bring about significant changes in the way organizations process, store and protect the personal data of their customers
Customer Engagement Dynamics 365 Dynamics CRM Email Management Marketing Marketing Automation Regulatory Compliance

2018 Digital Marketing Plans From the Leadership Perspective

Click
A special report conducted with 99 marketing decision makers
Customer Engagement Customer Relationship Mgmt Customer Service Customer Service Dynamics 365 Dynamics CRM Email Management Marketing Marketing Automation Marketing Resource Mgmt (MRM) Sales Sales & Marketing

7 Habits of Highly Successful Marketers

Click
What does it take to be successful in marketing?
Customer Engagement Customer Relationship Mgmt Customer Service Customer Service Dynamics 365 Dynamics CRM Marketing Marketing Automation Marketing Resource Mgmt (MRM) Sales Sales & Marketing

(Infographic) The Current B2B Social Media Marketing Landscape

Click
Here’s a look at the B2B social media landscape today
Customer Engagement Customer Relationship Mgmt Customer Service Customer Service Dynamics 365 Dynamics CRM Marketing Marketing Automation Sales Sales & Marketing Social Networks