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Microsoft Has Signed 2,000 Dynamics Customers in India Over Five Years

by Linda Rosencrance
Contributing Writer, MSDW

In less than five years, Microsoft has inked Dynamics ERP and CRM deals with 2,000 SMB and enterprise customer across various industries in India, the company reports.

The company attributes the growth, at least in part, to making it easy and cost effective to acquire ERP and CRM solutions in India by offering a pay-as-you-go hosted model, eliminating upfront costs as well as the costs of in-house IT personnel.

With the Microsoft's most recent customer counts to analysts ranging from 15,000 for Dynamics AX to 87,000 for Dynamics NAV, these 2,000 still represent a small but growing segment of the base.  We've seen focused efforts on various fronts by Microsoft and its partners in the last two years, including the launch of Dynamic AX for Retail, a push in the food and beverage sector by Tectura, and cloud-based Dynamics NAV solutions designed specifically for the Indian market.

Some of the customers using Microsoft Dynamics products include Kamla Dials Limited & Ethos Quantum Solutions, Dhanuka Agritech Ltd, Bharat Group, Jaipur Carpets, Wire and Fabric, Dr.Lal PathLabs, Sharda Motor Industries Ltd, Jay Chemicals, Rohit Surfactants, Harrison Malayalam, Priyom Condiments Pvt Ltd, Securipax packagaing, Perfect pac limited, Devyani groups, Thakar Chemicals, Tyroo Media and Mangalam Electronics, Almondz Securities, Aegon Religare, Reva Proteins.

About Linda Rosencrance

Linda Rosencrance is a freelance writer/editor in the Boston area. Rosencrance has over 25 years experience as an reporter/investigative reporter, writing for many newspapers in the metropolitan Boston area. Rosencrance has been writing about information technology for the past 16 years.

She has covered a variety of IT subjects, including Microsoft Dynamics, mobile security issues such as data loss prevention, network management, secure mobile app development, privacy, cloud computing, BI, big data, analytics, HR, CRM, ERP, and enterprise IT.

Rosencrance is the author of six true crime books for Kensington Publishing Corp.