Microsoft gaining confidence in its performance, volume goals for Dynamics ERP and CRM channel

Microsoft has set a goal of doubling Dynamics revenue over the next three years, and incentives toward growth like pay for performance and volume licensing  have begun to show early successes that should reduce many of the concerns voiced in the last year, the company believes.

Volume licensing for Dynamics AX, which allows customers to buy the ERP product under the umbrella of their enterprise agreement (EA) with Microsoft, has shown positive results so far, especially in the last five months, says Microsoft  vice president of Dynamics enterprise sales Doug Kennedy.  Increasing demand for these volume deals has given partners confidence that declining margins and fees will be offset by more the boost in business.


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About Jason Gumpert

As the editor of, Jason oversees all editorial content on the site and at our events, as well as providing site management and strategy. He can be reached at

Prior to co-founding, Jason was a Principal Software Consultant at Parametric Technology Corporation (PTC), where he implemented solutions, trained customers, managed software development, and spent some time in the pre-sales engineering organization. He has also held consulting positions at CSC Consulting and Monitor Group.

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