Microsoft Dynamics CRM Marketing Automation Field Shrinks with Silverpop Purchase of CoreMotives

Editor, MSDynamicsWorld.com

March 19 2012

Silverpop, a major player in the red hot marketing automation space, announced at Convergence 2012 that it has acquired marketing automation ISV CoreMotives, a three year old firm focused strictly on Microsoft Dynamics CRM.

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Prior to co-founding MSDynamicsWorld.com, Jason was a Principal Software Consultant at Parametric Technology Corporation (PTC), where he implemented solutions, trained customers, managed software development, and spent some time in the pre-sales engineering organization. He has also held consulting positions at CSC Consulting and Monitor Group.

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