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Flintfox extends Global ISV role with trade partner management (TPM) for Microsoft Dynamics CRM

by Linda Rosencrance
Contributing Writer, MSDW

Flintfox International, a global provider of advanced trade relationship and trade promotion management software solutions and services, has confirmed that its Global ISV (GISV) partnership with Microsoft has been extended to include their Dynamics CRM solution.

Flintfox logo

Flintfox was invited to join the Microsoft Dynamics Global ISV program, a partner program aimed at selling enterprise-level Dynamics solutions, in 2013.

The company's TPM for Microsoft Dynamics CRM solution is designed to help enterprises optimize their trade funds management so they can measure their trade spend impact and profitability, maximize their trade spends effectiveness with advanced pricing and deal flexibility, gain a full financial control on chargebacks and deductions, and align their trade promotion budgets with the actual spending.

"We continue to work closely with our partners at Microsoft to develop unparalleled, world class trade management solutions," says Flintfox CEO, Mike Ridgway, in the statement. "Seamlessly embedding TPM inside CRM provides a single, fully integrated, revenue management solution resulting in a more responsive and profitable trade promotion lifecycle."

About Linda Rosencrance

Linda Rosencrance is a freelance writer/editor in the Boston area. Rosencrance has over 25 years experience as an reporter/investigative reporter, writing for many newspapers in the metropolitan Boston area. Rosencrance has been writing about information technology for the past 16 years.

She has covered a variety of IT subjects, including Microsoft Dynamics, mobile security issues such as data loss prevention, network management, secure mobile app development, privacy, cloud computing, BI, big data, analytics, HR, CRM, ERP, and enterprise IT.

Rosencrance is the author of six true crime books for Kensington Publishing Corp.