Avid and emfluence Marketing Platform Announce New Integration for CRM-Connected Fundraising Campaigns
New integration enables organizations using Microsoft Dynamics to activate donor insights through automated, CRM-driven marketing execution.
Kansas City, MO — April 20, 2026 — The emfluence Marketing Platform today announced a new integration with Avid that allows fundraising teams to activate donor intelligence directly within CRM-connected marketing workflows.
The integration brings donor insights generated by Avid into the emfluence Marketing Platform, where organizations can automatically build and sync segments, trigger campaigns, and personalize outreach using live CRM data from Microsoft Dynamics. The goal is to eliminate manual data movement while maintaining a single source of truth for donor engagement.
“Fundraising teams using Dynamics need insight and execution to work together,” said David Cacioppo, President and CEO of emfluence. “This integration ensures donor intelligence from Avid can be immediately applied within emfluence’s marketing automation—without exports, duplicate records, or disconnected systems.”
By connecting donor intelligence to emfluence’s campaign execution and journey automation, organizations can keep segmentation up to date, respond to donor behavior in real time, and track performance back to CRM records. The integration supports HIPAA-compliant workflows and is designed to align with existing Dynamics environments.
The Avid integration is now available to joint Avid and emfluence customers.
Learn more: https://emarketingplatform.com/blog/turning-donor-insights-into-action-avid-and-emfluence/
About emfluence
emfluence is a digital marketing agency and software as a service (SaaS) marketing automation platform provider headquartered in Kansas City, Missouri. The emfluence Marketing Platform helps organizations automate email, SMS, landing pages, and customer journeys using real-time CRM data to drive more relevant, timely engagement.
In addition to its marketing automation platform, emfluence provides full-service digital marketing support, including strategy, content development, paid media, SEO, and website design.
Learn more at emfluence.com and emarketingplatform.com.
About Avid
Fundraising is built on relationships. But as it scales, the work fragments — across tools, channels, and teams.
Insight lives in reports.
Campaigns get rebuilt.
Learning gets lost between cycles.
Avid is the Fundraising Operating System that holds that work together. It connects insight directly to execution so learning carries forward, campaigns build instead of restarting, and fundraising moves with momentum instead of starting over.
Learn more at avidai.com.