Building a Marketing Sales Funnel for Dynamics 365 CRM
Your sales and marketing efforts likely changed dramatically in 2021. As business owners raced to move online, many found themselves without the right tools and tactics to build online relationships.
Join us for a conversation with Marie Wiese of Marketing CoPilot who has a proven formula for engaging the digital-first buyer. Marie works with Microsoft Partners and Customers to help them identify and build a marketing sales funnel and map it into Dynamics 365 CRM.
In this session, Marie will share the secret to online relationship building including:
- The tools you need before you start the marketing automation journey.
- The secret formula to engagement.
- How to map the right data in Dynamics to the right tactics in your marketing sales funnel.
Many companies are concerned with top-of-the-funnel awareness tactics or bottom-of-the-funnel sales activity. But it is the middle-of-the-funnel that needs time and attention for you to get to know your audience and build trust. Marie lays out a simple formula for doing this and explains the role Dynamics 365 CRM needs to play in making this a success.
Extra Bonus: Marie has a new workbook for session attendees called, Building a Marketing Sales Funnel with Dynamics 365 CRM.