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NetSuite Offers VARs 100% Commission In Push For Microsoft Dynamics GP Base

by Erik Herman
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The battle for VAR supremacy is heating up between NetSuite and Microsoft Dynamics GP. It's no secret that NetSuite has been coveting some of the Dynamics GP partner base for some time, going so far as to detail on their web site the top five reasons that "Companies are Leaving Great Plains." And this week the company announced the revamping and launch of SP100, their partner incentive program, which in some cases raises the commission percentage from 30% to 100% of first year subscription sales.

"With this new program, NetSuite takes dead aim at the partner networks established by competitors including Microsoft, Sage, and SAP, who have been irresponsibly slow to innovate new applications that take advantage of cloud economics and productivity," said Zach Nelson, NetSuite CEO.

But it doesn't appear that Microsoft is all that fearful that NetSuite's new partner program will greatly erode their partner base. According to a Microsoft spokesperson, "Microsoft has a large and high performing ecosystem that's been delivering customer satisfaction for years. Microsoft's ERP partners have the advantage of being part of the broad Microsoft partner program, which provides extensive resources such as training, marketing and field and sales engagement opportunities, as well as inter-partner integration opportunities, to help deliver customer satisfaction."

It's also clear that some existing Dynamics GP VARs don't believe a large number of Dynamics partners will decamp for NetSuite. According to Jason Hull, CEO, Dynamics Source Inc., a GP VAR based out of Springdale, AR, "I don't see a lot of Dynamics partners reselling Netsuite. The skill set is different enough to require significant retraining and I don't think that most Dynamics partners would be comfortable with NetSuite actively selling and competing ...

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About Erik Herman

Erik Herman is a seasoned business and technology publishing professional with over 15 years of experience. He currently works as a freelance writer covering a wide range of topics and issues. Herman has held positions over the years with several well known publishers and research firms including LexisNexis, Pearson Education and Cengage Learning.

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