Microsoft Dynamics CRM and Live Chat: Deliver a Better Customer Service Experience
It’s hard to remember the days when customer service calls were made anonymously. In today’s uber-connected, lightning-fast world, there is an expectation that customer service interactions, especially live chat interactions, will be efficiently executed, thanks to behind-the-scenes data streams providing agents with the details needed to swiftly and appropriately serve their customers.
Critical to those data streams is the reliability of their source. By integrating your customer relationship management (CRM) system with your live chat platform, you can establish a single source of truth for your organization, bridging the gap between support and sales – and between customer pain points and market-driven solutions. MS Dynamics provides the information your customer service agents need to provide an exceptional experience, but there are smarter ways of putting that information into those agents’ hands.