7 Strategies to align your marketing and get more customers in a COVID world
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The world has changed, the economy is uncertain. Buyers are more risk averse, focused on conserving capital and often putting new IT projects on hold. Wondering how best to align your sales and marketing strategy with this new reality? Watch this webinar to learn 7 specific strategies that will help you continue to acquire new customers and increase your revenue after your existing pipeline is exhausted.
About the presenter:
Sharka Chobot is the creator of the CRM product category (1995) and Chief Transformation Officer of Neural Impact. Sharka applies research from behavioral economics, neuroscience and persuasion psychology to help Microsoft partners develop an effective customer acquisition and go to market strategy. She has over 30 years of technology specific expertise and teaches behavioral marketing at leading universities in Canada. Sharka has worked with hundreds of Microsoft partners on six continents to develop their cloud GTM strategy and accelerate their transition to a SaaS business model.