Out of the Office, Into the Fire? Microsoft’s Profitability Paradox

Profit has never been a problem for Microsoft. PC operating systems became synonymous with Windows decades ago, while products like Excel, PowerPoint, and Dynamics have helped keep the Redmond company's coffers full. But increasing pressure from users for cross-platform tools and flexible applications puts the technology giant at a crossroads since, according to a recent Seeking Alpha article, their stock is on a one-year decline. It's well below competitor Google, but closing in on Apple, which begs the question - where do they grow from here?

What's the Word? Probably not "iPad"


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About Doug Bonderud

A freelance writer since 2009, I have a particular passion for technology and its impact on our daily lives. As an evolving resource, technology changes us as much as we inform its development, providing fertile ground for thought.

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