Microsoft has grown its customer base to just under 120,000 customers in 2015, Dynamics SMB general manager Paul White told the audience at the NAV Directions North America event this week.

But staying on track for continued growth through the 2019 goal of over 200,000 customers will require greater focus, Microsoft believes. The NAV team wants partners to focus on attracting businesses with 10 to 99 employees, where its research indicates there will be the greatest investment in new cloud-based ERP, productivity, CRM, and financial systems.